Creative Business of the Year Award
Recognising businesses driving innovation and originality through outstanding creative excellence and impact
About this category
This category celebrates a business whose creativity is at the heart of its success. It recognises originality in products, services, experiences or content, and the craft and imagination behind them.
The winner will show outstanding creative work, a distinctive identity, and the ability to turn creativity into a sustainable business that customers love.
Eligibility
Open to UK-based creative businesses of any size, including studios, makers, agencies, producers and creative retailers, with achievements within the last 12 to 24 months. Self-nominations and third-party nominations are both welcome.
Judging criteria
- Entries will be judged on originality and quality of creative output
- Commercial performance
- Customer response
- Innovation
- Contribution to the creative community
Qualitative criteria
- Originality and distinctiveness
- Quality of craft
- Strength of brand and identity
- Culture that nurtures creativity
- Contribution to the local creative scene
Metrics
- Revenue growth
- Customer or audience growth
- Projects, products or productions delivered
- Repeat customers
- Awards or recognition
Additional criteria
- Submissions should include examples of creative work
- Supporting figures and testimonials from customers or collaborators
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