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South Wales Awards

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Best Business Awards

Business Excellence AwardsStandard

Retail Customer Experience Award

For the retailer whose customers leave happier than they came in

RecognisesCustomer servicePeople & cultureInnovation
RecognitionBusinessIndustry

About this category

The Retail Customer Experience Award recognises a retailer that has made shopping with them genuinely better, in store, online or both.

It celebrates service, ease and the small touches that turn first visits into regulars.

Eligibility

Open to retailers of any size, based in or serving the region. Self-nominations and nominations made by others are both welcome.

Judging criteria

  • Entries are judged on customer satisfaction and loyalty measures
  • Improvements made to the experience
  • Staff training and the results that followed

Qualitative criteria

  • Clarity of vision and offer
  • Reputation with customers and partners
  • Culture and the team behind the business

Metrics

  • Revenue and growth
  • Customer satisfaction and repeat business
  • Jobs created or retained

Additional criteria

  • Include figures for the last one to two years
  • Examples of standout work and testimonials from customers or partners

Know someone who fits?

Put their name forward. It is free, and a few honest lines about why is enough to start. Save a draft and finish whenever it suits you.

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